Getting Into Your Customer's Head

	Author(s): Blanchard, Ken Davis, Kevin Publisher: Crown Publishers Format: Hardcover List Price:  $25.00
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Overview:
"Simply perfect. Kevin Davis's unique methodology and process for understanding the customer will show salespeople how to differentiate themselves from the competition. By applying this approach, everyone involved customers, suppliers, and salespeople will get what they want in terms of value, quality and benefits." --Thomas Smith, executive vice president, director of professional education, CB Commercial Real Estate Group, Inc.; author, Winning in Commercial Real Estate Sales: An Action Plan for Success. HC, 308 pages.

Category: Sales & Selling