The Art of Profitability [Unabridged)

	Author(s): Mosenson, Scott Ong, Jack Slywotzky, Adrian Publisher: Time Warner AudioBooks Format: Analog Audio Cassette List Price:  $25.98
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Overview:
The Art of Profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Writing with wit and provocative insight, bestselling author Adrian Slywotzky tells the story of eccentric strategy teacher David Zhao and his young student. Each of the audiobook's twenty-three sections presents a lesson from the exuberant and always challenging master - and a profit paradigm that will open your mind to the many ways to make profit happen. You'll understand - from a different perspective - how your company and your competitors generate profit . . . which business models can be best applied to your profit-making strategy . . . what specific actions your organization can take in the next ninety days to improve its bottom line . . . and more. 4 audio cassettes.

Category: Corporate Finance