Get Innovative or Get Dead

Author(s): Publisher: Douglas & McIntyre Format: Softcover List Price:  Rs. 970 Category: General ISBN-10: 1550545388 Language: English Pages: 240 Dimensions: N/A

Overview:

Get Innovative or Get Dead! That's the message from international corporate executive and strategic advisor Matthew Kiernan. He blends penetrating analysis with profiles of innovative companies around the world. Provocative, iconoclastic and ruthlessly incisive, Kiernan lances today's accepted management practices and presents 11 Commandments for corporations determined to be competitive and to survive in tomorrow's constantly shifting business environment. Using detailed profiles of more than 60 leading-edge organizations from Sao Paulo to Singapore, Alberta's oilpatch to Ho Chi Minh City, the Rolling Stones to America's resurgent rust-belt, he gleans insights to construct a compelling new strategic architecture of 21st century corporate competitiveness. 240 pages.